So, here's what the excellent website for discussion of all things D&D-ish (esp. 3e) make of Ben Riggs' book, SLAYING THE DRAGON.
For those who have time, there are some interesting exchanges in the comments, including at one point some back-and-forth disagreement between two ex-TSR folk.
My favorite bit though is one poster's observation that
So many products I loved
would likely never had existed
if TSR was a well-run company.
The irony of that really hits home.
--current reading: P. G. Wodehouse